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Recurring orders that play by your rules

Build out your subscription program based on the needs of your customers and the requirements of your business.

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Retain and delight customers

With Submarine, you get the flexibility to build a subscription experience that’s truly tailored to your customers. Bundling, gifting, product substitution, upsells - you name it, you can build it.

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Smarter subscriptions

Integrate your forecasting, logistics, and payment systems into your subscription engine for more intelligent and efficient operations.

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Painless payments

Define rules around how and when to capture money from customers, and hook into Submarine’s APIs to build effective recovery flows for failed payments.

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“Subscriptions on Shopify has always presented limitations and dead ends for merchants. We have worked with the Submarine crew on several projects and their ability to find solutions that meet complex business models mean Submarine should be your first port of call.”

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Martin Cox

Technical Director, Overdose

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